The series contains photographs which reflect Empry's career as a publicist and depict various activities and famous public figures.
The photographic material depicts but is not limited to: theatrical activity in Toronto, Ontario, relating to "Spring Thaw" productions; Canadian theatre productions and performers including Central Ontario Drama League, Red Barn Theatre, Holiday Theatre, Belmont Theatre Productions, Les Chansonniers, Peter Appleyard, Shirley Eikhard, Diane Stapley, Festival Singers of Toronto, Bobby Gimby, Feux Follets, Gordie Tapp, Théâtre du Nouveau Monde, Toronto Dance Theatre; promotional photographs of singers, musical groups, recording artists, bands, ballet companies, plays, musicals, revues, comedy acts and cabarets mostly from Canada but also the United States and around the world.
Examples of Canadian performing artists and international performing artists who have appeared in Canada, who were clients of the publicist Gino Empry: Anna-Maria Alberghetti, Ted Allan, Bruce Allen, Paul Anka, Bachman-Turner Overdrive, Ballet Trockadero, Brian Bedford, Tony Bennett, Shelley Berman, Ira Brown, Howard Cable, Kirstin Campbell, Burton Cummings, Marlene Dietrich, Shay Duffin, Bob Eberly and Lee Castle, Percy Faith, Famous People Players, Waylon Flowers, André Gagnon,Jim Galloway, Pat Galloway, Urbie Green, David Holiff, William Hutt, Karen Kain, Deborah Kerr, Peggy Lee, Peter O'Toole, Veronica Tennant, Roch Voisine, Théâtre sans fil and many others.