Collection search - No. 11, The Image Makers

Record information – Brief

1

No. 11, The Image Makers

Item number (ISN):

5858

Series title:

Document

Hierarchical level:

Item (Accession level)

Item number (ISN):

5858

Type of material:

Moving images

Found in:

Archives / Film, Video and Sound

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Record information – Details

Fonds/collection:

CANADIAN BROADCASTING CORPORATION, TELEVISION: KINES FROM PARC, TORONTO

Accession:

1983-0345

Media:

Video

Release date:

1964-05-20

Production company:

Canadian Broadcasting Corporation

Production credit:

Jack Willis; Don Haig; Douglas Leiterman; Warner Troyer

Description:

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Television documentary film which takes a look at the role of public relations people in North American society and the techniques they employ to advertise and sell their products. Sequences include: a woman dancing on records to promote their durability at a record company sponsored party; women attending a charm school; Bell Telephone Company sales representatives at a training session to sell phones; and Nellie McLean promoting retail space for her client, the Place Ville Marie office complex in Montreal. Reverend Richard Gilbert, radio and television director of the United Presbyterian Church in New York City, discusses advertising techniques to promote church services with excerpts of radio commercials designed to encourage attendance. Journalists Jack Webster and Frank Duckworth comment on the influence of publicity handouts on news content. Publicist Joe Woolander(?) greets his client, actress Jane Fonda, at the airport where she poses for photographs and later answers questions about the importance of publicity. Members of a ladies auxiliary watch a film and attend a publicity briefing at the North American Air Defense headquarters in Colorado Springs and comment afterwards on the importance of defence spending. Toronto publicist Bob Gray talks about various Canadian promotion campaigns and Earnest Little, a publicist for Texaco Canada comments on the benefits for his company sponsored party; women attending a charm school; Bell Telephone Company.

Subjects:

ADVERTISING~ADVERTISING CAMPAIGNS~CHURCHES~DEFENCE POLICY~MOVING-PICTURE ACTORS & ACTRESSES~PUBLIC RELATIONS~SELLING ~DUCKWORTH, FRANK~FONDA, JANE~WEBSTER, JACK

Language:

English

Detailed holdings information:

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Vault ISN:

16507

Format:

VIDEO

Location number:

V1 8401-0056

Number of items:

1

Kind of sound:

SOF

Status:

REF

Vault ISN:

848539

Format:

VIDEO

Location number:

5858.MXF

Number of items:

1

Made from:

V1 8401-0056

Status:

MASTER

Vault ISN:

848540

Format:

VIDEO

Location number:

5858.MP4

Number of items:

1

Made from:

V1 8401-0056

Status:

REF
Ordering and viewing options

Conditions of access:

Open

Consultation copy number:

V1 8401-0056

GENCAT identity number:

GAD 0FD547

Restrictions on consultation:

To be Determined / À déterminer

Copyright status:

Under copyright.

Copyright owner:

Copyright owner: CBC.

Reproduction access:

With written permission of Copyright Owner / Avec la permission écrite du détenteur des droits d'auteur

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Date modified:: 2024-07-24