Collection search - "The Year of the Store" - Regional Roadshow - February 27, 2012
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"The Year of the Store" - Regional Roadshow - February 27, 2012
Hierarchical level:Item (Accession level)Date:2012-02-27Item number (ISN):555880Type of material:Moving imagesFound in:Archives / Film, Video and Sound -
Record information – Details Fonds/collection:SEARS CANADA FONDS / FONDS SEARS CANADAAccession:2018-00316-XMedia:VideoPart:1 of 1Production date:2012-02-27Release date:2012-02-27Description:Video from the regional roadshow, including: the opening discussion from Calvin McDonald, CEO of Sears Canada, about the difficult times at Sears; how they can focus on what they control in fixing their own stores; the incoming battle of American competitors; the loss of sales in the past five years; and the acknowledgement that things were going wrong. He also outlined their initiatives, including: rebalancing their prices; becoming marketing-led (talk and package store to customers that align with their needs); and more. He also talked about their vision, mission, and values. <32mn>Language:EnglishNotes:Detailed holdings information: -
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