Collection search - Retail partnerships program [textual record]

Record information – Brief
1
Retail partnerships program [textual record]

Hierarchical level:

Sub-series

Date:

1992-2012.

Reference:

R15555-14-4-E

Type of material:

Textual material

Found in:

Archives / Collections and Fonds

Item ID number:

4866902

Context of this record:

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Canadian Toy Testing Council fonds

CTTC operational program records

Retail partnerships program
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Record information – Details

Sub-series includes:

20 lower level description(s)
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Date(s):

1992-2012.

Place of creation:

Ontario

Added country of publication:

Canada

Extent:

0.40 m of textual records.

Language of material:

English

Scope and content:

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This sub-series consists of records created by the Canadian Toy Testing Council that relate to its partnership program with retailers. Originally known as the "Retail Affiliate Program", the named changed to the "Retail Partnership Program" in the late 1990s. The program was intended to be mutually beneficial. The CTTC received operational funding from an annual fee charged to retailers. In return, retailers in Canada and United States were given the exclusive access to award winning toys one month before being announced in the media; award stickers were sent for display in stores, and full names and addresses of the stores were published in the Toy Report and on the CTTC website.

Source:

Private
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Textual records

[Consultation90 Open]

Volume [R15555] 54--56

[Consultation 90 Open]

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